Hispanic Marketing

The Root Group's founder, Bryce Root has managed an industry award-winning Hispanic retail and marketing initiative that included shopping mall destinations in the San Francisco and Monterey Bay Areas, Southern California, and the Phoenix, AZ market. In having personally managed the transformation of Northridge Mall in Salinas, CA to align with the region's growing Hispanic community, Bryce has become highly successful in making sure local businesses have the tools in which to welcome and invite the Hispanic consumer to do business with them.

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Call (831) 824-4135, email us, or select the "chat" button in the lower right to get started.

What Our Clients Are Saying

"I own a fitness studio in San Francisco, which requires constant marketing. We used to market on an as-needed basis, not strategically, and our business wasn't as profitable as we knew it could be. I was looking for someone to help us establish a brand image/strategy that excited people to join. Bryce encouraged us get to know our clients more than on a surface-level before our first meeting, which has turned out to be the foundation for every business decision we've made since then.

Bryce is methodical in his work -- giving us spreadsheets, handouts and homework. He's a great teacher in that he asked us questions (instead of lecturing) so we could arrive to the best marketing decisions on our own. Our sales are more than DOUBLE what they were this time last year, thanks to Bryce!! I could go on and on about everything I've learned from this invaluable experience. If you love working on your business and watching it grow, your time with Bryce will be worth every minute. It's exciting, thought-provoking and most importantly he helped us make a lot more money than we thought possible in such a short amount time!!!"

Shala M., Co-Owner - YuBalance Fitness Studio

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Contact Us

(831) 824-4135

Location

By Appt. Only
180 7th Avenue #105
Santa Cruz, CA
95062

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