SPORTS BUSINESS MARKETING + VIDEO CONTENT STRATEGY
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The Boutique Alternative That Turns Alternative Sporting Events + Athletes Into Sponsorable Media Properties


​The intricacies of marketing strategy along with its requirement of creating lots of video content is overwhelming for most. You've probably landed here to see if we're a possible solution. Based on your findings so far, you're probably wanting to escape the price tag of the overhead-ridden agencies you've been discovering, The Root Group is the perfect place to start because as the owner, I live by a strategically-boutique M.O. and I purposely work with a small, exclusive set of clients to ensure my addiction to your operation remains just as intense as yours.

As a fan of both traditional and new school marketing, I pride myself on experimenting with the latest tech, AI + video marketing strategies on a daily basis. This allows you and your organization's marketing to remain fresh and relevant, and always focused on your business goals. My carefully, handpicked team of specialists work alongside us to ensure you're only working with the best.

As an award-winning business + marketing strategist, my practitioner + strategist skillset means I'm well versed in everything from biz dev and LinkedIn ads to shooting and distributing video. So if LinkedIn or Instagram releases a game changer for you,  it will immediately be built into your next video shoot + game plan. The Root Group is your most cost-effective way to up your marketing game.

My promise is that the level of strategy + creativity you are given will ensure you will never look like anyone else. You deserve to have your differentiation infused into every marketing communication you put out to the world.

If you want to scale your business, remain relevant + garner massive awareness, you're in the right place. And if you want it all to magically happen with just 1-2 hours of your time each month...your search is most definitely over.

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​​​Get Started Now
​Call (831) 824-4135 or email us.

What Our Clients Are Saying

"I own a fitness studio in San Francisco, which requires constant marketing. We used to market on an as-needed basis, not strategically, and our business wasn't as profitable as we knew it could be. I was looking for someone to help us establish a brand image/strategy that excited people to join. Bryce encouraged us get to know our clients more than on a surface-level before our first meeting, which has turned out to be the foundation for every business decision we've made since then. 

Bryce is methodical in his work -- giving us spreadsheets, handouts and homework. He's a great teacher in that he asked us questions (instead of lecturing) so we could arrive to the best marketing decisions on our own. Our sales are more than DOUBLE what they were this time last year, thanks to Bryce!! I could go on and on about everything I've learned from this invaluable experience. If you love working on your business and watching it grow, your time with Bryce will be worth every minute. It's exciting, thought-provoking and most importantly he helped us make a lot more money than we thought possible in such a short amount time!!!"

Shala M., Co-Owner - YuBalance Fitness Studio


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Contact Us

(831) 824-4135

Location

By Appt. Only
180 7th Avenue #105
Santa Cruz, CA
​95062

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Disclaimer
Copyright 2025 Root Group Marketing LLC
  • HOME
  • 6 FIGS
  • Services
    • 6-Figure Challenge
    • 6-Figure Video Services >
      • Sports Biz Video Work
    • Fractional Creative Architect
  • Testimonials
  • cashandcameras
  • ADVOCATE
  • TRENDING ENEWS
  • About