SPORTS BUSINESS MARKETING + VIDEO CONTENT STRATEGY
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WE’LL CREATE + EXECUTE YOUR CONTENT PLAYBOOK TO AUTOMATE + MONETIZE YOUR SPORTS BUSINESS BRAND

Helping You Unlock 6-Figures + Dominate The Sports Content Economy. 
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* side effects include additional income streams + more sponsorship revenue

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LET'S GET YOU FROM THIS
"We're drowning in content but we can't turn it into cash.
 I'm REALLY questioning if all this effort is even worth it."

TO THIS
"Ticketing and broadcasting are great, but now we have sustainable digital media income sources to grow in any season."
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​- Every ROI-Focused Sports Org CEO

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AS A SPORTS ORG, VENUE, EVENT OR ATHLETE, DOES YOUR 2025 WISH LIST INCLUDE...

Going from just an Insta account to having a full-scale, monetizable video-focused content program that from your viewers' perspectives is on the scale of Manchester City or the Golden State Warriors?

BUT, doing it all in 2 hours per month, without the staffing or budget that most think is needed?
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Creating new income channels + having legit media assets that brands + sponsors want to be part of PLUS own your media assets vs. being a guest in others' content?

Unlocking untapped 6-figure income based on the content you create?
WE SHOULD CHAT, SCHEDULE A ZOOM

FROM PLAYBOOK TO PILOT EPISODE, WE SPECIALIZE IN CREATING DOCU-CONTENT SERIES AND SHOWS...

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BRYCE ROOT'S TAKE ON MARKETING
The intricacies of marketing strategy along with its requirement of creating lots of video content is overwhelming for most. You've probably landed here to see if we're a possible solution. Based on your findings so far, you're probably wanting to escape the price tag of the overhead-ridden agencies you've been discovering, The Root Group is the perfect place to start because as the owner, I live by a strategically-boutique M.O. and I purposely work with a small, exclusive set of clients to ensure my addiction to your business remains just as intense as yours.

As an award-winning business + marketing + video content strategist, my practitioner + strategist skillset means I'm well versed in everything from intricate marketing plans, AI, biz dev and LinkedIn ads to shooting and distributing video. So if LinkedIn or Instagram releases a game changer for you,  it will immediately be built into your next video shoot + game plan. The Root Group is your most cost-effective way to up your marketing + video content game.

My promise is that the level of strategy + creativity you are given will ensure you will never look like anyone else. You deserve to have your differentiation infused into every marketing communication you put out to the world.
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SPECIALIZING IN SPORTS ORGS, ATHLETES + VENUES
(and local companies we just really want to help go BIG)
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AS SEEN ON
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FIRE UP MY MARKETING
​​​Call (831) 824-4135 or email to speak with me about your business.

What Our Clients Are Saying

"I own a fitness studio in San Francisco, which requires constant marketing. We used to market on an as-needed basis, not strategically, and our business wasn't as profitable as we knew it could be. I was looking for someone to help us establish a brand image/strategy that excited people to join. Bryce encouraged us get to know our clients more than on a surface-level before our first meeting, which has turned out to be the foundation for every business decision we've made since then. 

Bryce is methodical in his work -- giving us spreadsheets, handouts and homework. He's a great teacher in that he asked us questions (instead of lecturing) so we could arrive to the best marketing decisions on our own. Our sales are more than DOUBLE what they were this time last year, thanks to Bryce!! I could go on and on about everything I've learned from this invaluable experience. If you love working on your business and watching it grow, your time with Bryce will be worth every minute. It's exciting, thought-provoking and most importantly he helped us make a lot more money than we thought possible in such a short amount time!!!"

Shala M., Co-Owner - YuBalance Fitness Studio


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Contact Us

(831) 824-4135

Location

By Appt. Only
180 7th Avenue #105
Santa Cruz, CA
​95062

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  • HOME
  • About
  • Services
    • 6-Figure Challenge
    • 6-Figure Content Playbook >
      • Sports Biz Video Work
    • Fractional Creative Director
  • Testimonials
  • E-NEWS