SPORTS BUSINESS MARKETING + VIDEO CONTENT STRATEGY
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Why Our Events Are Different Than The Rest

If you've been to one of our events, you know that we are all about real time results. We've had enough of the "lunch & learn" scenario where generalized overviews leave you guessing where to start when you get back to the office.

In one of our most recent events, we had a business owner up front with us while a room of 70 business owners helped us lay out a strategic partnership program for them. Plus all 70 audience members were filling out their own action plan worksheet. After 90 minutes, we had 71 local businesses walking away with an actual strategy in their hands.
View our event listings below, but feel free to call us at (831) 824-4135, email us, or use our "chat" button in the lower right to find out which option is right for you.
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 ​“Bryce gave a packed audience, the solid groundwork of information for small businesses on how to best form strategic partnerships with other local businesses to help each other not only grow, but thrive.  His creative marketing ideas had a “game changing” impact on several entrepreneurs in attendance who were encouraged to think about the best way to creatively and successfully promote their business.

​These golden nuggets of information were ideas that attendees were able to take away and implement immediately.  I highly recommend the investment of your time to sit in on one of Bryce’s talks.  He means business!”


- Shaz Roth, CEO Pajaro Valley Chamber of Commerce & Agriculture

Boot Camps, Classes & Workshops

Do you like seeing immediate results? All of our events are filled with specific action items, tools, and resources that will enable you to jump into action when you get back to your office. We also make sure that every event you attend allows you to walk away with a plan of action that's realistic and customized to your situation. We've become quite known for over-delivering so get ready to make great things happen for your business! 
TRY OUT OUR FREE WORKSHOP

Office Hours

Our "Office Hours" program gives you the ability to come in for a quick one hour consult to tackle new marketing issues or even brainstorm for an upcoming event. Whatever the topic, we'll create a strategy for success. We're currently orchestrating the specific days, times and locations for these weekly sessions so stay tuned.

Public Speaking Events

The Root Group's founder, Bryce Root has spent the majority of his career, here in the San Francisco and Monterey Bay Area and has been given the opportunity to speak on a variety of topics throughout the region. Catch Bryce as he shares his tips and resources garnered from his years in corporate marketing that he now shares with local businesses. 

You can also book Bryce for presentations with your own organization, event or team-building function. Click here for more details.

What Our Clients Are Saying

"I own a fitness studio in San Francisco, which requires constant marketing. We used to market on an as-needed basis, not strategically, and our business wasn't as profitable as we knew it could be. I was looking for someone to help us establish a brand image/strategy that excited people to join. Bryce encouraged us get to know our clients more than on a surface-level before our first meeting, which has turned out to be the foundation for every business decision we've made since then. 

Bryce is methodical in his work -- giving us spreadsheets, handouts and homework. He's a great teacher in that he asked us questions (instead of lecturing) so we could arrive to the best marketing decisions on our own. Our sales are more than DOUBLE what they were this time last year, thanks to Bryce!! I could go on and on about everything I've learned from this invaluable experience. If you love working on your business and watching it grow, your time with Bryce will be worth every minute. It's exciting, thought-provoking and most importantly he helped us make a lot more money than we thought possible in such a short amount time!!!"

Shala M., Co-Owner - YuBalance Fitness Studio


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Contact Us

(831) 824-4135

Location

By Appt. Only
180 7th Avenue #105
Santa Cruz, CA
​95062

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  • HOME
  • About
  • Services
    • 6-Figure Challenge
    • 6-Figure Content Playbook >
      • Sports Biz Video Work
    • Fractional Creative Director
  • Testimonials
  • E-NEWS