The Root Group's founder, Bryce Root, has personally orchestrated the marketing programs for the largest shopping, dining & entertainment destinations in both Santa Cruz and Monterey Counties and has now packaged these services for the small business community. The Root Group offers workshops and classes as well as strategy sessions to create realistic, customized marketing strategies to drive your sales, traffic and overall exposure. We are your one-stop destination for business success.
THE ROOT GROUP IN THE NEWS...
THE AUTHENTIC, OBJECTIVE ADVOCATE
If you've already started looking around for someone to guide you on your marketing journey to assist putting all those marketing pieces together, you probably are finding it challenging. There really aren't too many legitimate people or services who want and can provide you with an objective view on your precise situation. Enter Bryce Root and The Root Group as we are one of the rare resources that local businesses have to get an affordable 360 degree view of their marketing situation from social media and PR to comprehensive marketing plans.
Some of what we do in our spare time includes:
Current Board Member
"Bryce is a true business partner whose expertise you can rely on when it comes to your marketing needs. When I was new to town and needed help crafting a plan of action for raising my company's visibility, Bryce gave me the tools and information I needed in order to take action right away.
He explained things in a way that I could understand (with zero marketing background) and addressed each of my needs with care. He really got into my business and I felt as if he was thinking as an internal advisor. He made strategic recommendations I hadn't thought of before and offered to connect me with relevant contacts in his network. Bryce is thorough, knowledgeable and he's a pleasure to work with. I highly recommend him and the Root Group's services."
- Sylvana Rochet, Founder, The Insightful Executive
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