VIDEO CONTENT PLAYBOOK DETAILS...
We Can't Wait To Create Everything For You
1. Comprehensive 6-Figure Video Content Playbook
This is the master plan, factoring in all the details shared during either your 6-Figure onsite audit or initial deep dive session. Business goals, milestones, recruiting, biz dev, foot traffic, brand deals...whatever your priorities are, they'll be baked in and infused into the intricacies of your plan. From the name of your new video series and its storyboard, to the five things that take place when one social media post goes LIVE and a YouTube home TV viewer scans your QR code, this overall, hand-crafted plan will now be in your hands.
Specific, seasonal campaigns fully loaded with strategy to help make podcast appearance requests spike, sales and foot traffic goals happen as well as a master list of To-Do's to prep your marketing assets for an increase in eyeballs and visits will also be an essential ingredient. All of these elements will be presented in a menu-style overview so we can talk through what you like and maybe want to hold off on.
Since every plan is different and reflects your specific situation, goals and opportunities, your plan could include a variety of tactics. Just know that as the region's top marketing + business strategist that specializes in all things video content, you now have someone to rely on that's very well-versed in the following tactics, on your side:
Brand development
Video content marketing
Social media content strategy
YouTube/Google Search
Online community creation
Strategic partnership & influencer marketing
Hispanic marketing
Online optimization and content marketing strategy
PR & media training and planning
Retail & tourism marketing strategy
Online & offline advertising
Event and sponsorship strategy
Community immersion for your business
Business development, product/service packaging + pricing
2. Visual Blueprint via Milanote
Lots of people are visual, we are too. That's why we use Milanote to layout the overall "content machine" so you'll know precisely how all the parts are synchronized. So when this campaign or episode drops and debuts, these five things instantly take place all while knowing who is taking care of what to make it all happen.
This is where your MASTER PLAYBOOK sits, visually showing you how all the automation and strategic distribution magically will be working for you.
3. Plan + Logistics Checklist via Asana, Notion or Google Sheets
In order to stay organized with the various elements of the plan, we'll likely be using Asana.com to create checklists, timeframes, and delegation of tasks. Once the master Plan is given the green light. Bryce will build it out via Asana.com and send it so you can upload it into your own Asana.com account that's totally free but has some cool upgrades for about $12/month.
PLUS, if you're wanting to create an in-house or DIY system, your very own automated content machine can now be a reality. We'll build the tech, AI and content creation stack you need to make it happen.
4. Access to Bryce + The Root Group Team
Included in your 6-Figure Playbook is three-consecutive monthly strategy sessions to make sure everything is going to plan and nothing is falling through the cracks.
As a perk to being a past or current client of Bryce and The Root Group, you can now always call, text or email him with those quick marketing questions that pop up...from forwarding an email from a local magazine or event that wants you to spend money to how to leverage LinkedIn or Instagram's new, cool opportunity, consider Bryce Root your marketing + video content secret weapon.
WE'RE ON A MISSION FOR YOU
In the end, all our programs help take the guessing game and headaches of trying to figure out how to pull off video consistently and do it yourself are gone. It's taken off your plate with the goal of having you spend 1 - 2 hours a month with Bryce for video shoots, the rest will magically happen.