SPORTS BUSINESS MARKETING + VIDEO CONTENT STRATEGY
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​Tier 2 teams + leagues:
lets 3x your sponsor+partner portfolio income.
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We find the high 6 to 7 figures you're leaving on the table and build the system to capture it.

"What we do is built specifically for alternative sports properties, teams + leagues who have content, but not the ecosystem to monetize it year-round."
-Bryce Root, Root Group Marketing Founder

DOES THIS SOUND FAMILIAR?

✓ Your digital team is stretched thin and doesn't impact sponsorship, partnership or ticket sales, not to mention e-commerce.

✓ You're creating content, the views are there, but there's ZERO ROI and business development inventory has plateaued.

✓ Your media rights check is flat - you're seeing the landscape change with streamers and creators.
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✓ You have a great product but your content doesn't reflect it year-round, only during season.

who we're currently evaluating

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We work with all tier 2 sports including soccer/football + rugby clubs, professional rodeo events, endurance race series, and alternative sports & entertainment venues that want to build content-driven revenue — not just media rights income.

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Hear From One of Our Clients, The Iconic Cow Palace
The Cow Palace began with our developing a full content marketing program, which blossomed into a genuine way to capture a pivotal time period of resurgence that otherwise wouldn't had been captured via their custom docu-series. This also allowed for a multi-year Presenting Sponsor of the series.

CHOOSE YOUR ACCELERATOR

All our programs are meant to fast track results and get you to where you want to be a lot quicker, all while ensuring we're attacking business goals along the way. From our Accelerator-Lite Monetize 365 to our Onsite + Virtual Accelerators, all the details are below.

THE $100K GUARANTEE
If we can't identify at least $100,000 in untapped annual net income for your property, your Accelerator investment is fully refunded.
Noting, we've never had to issue that refund. 
*Onsite - minus travel expenses. 
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​WHAT IT IS:
AKA "The Revenue Opportunity Scan" - A 5-business-day remote analysis that identifies your top 3 untapped content revenue opportunities with sponsor/monetization suggestions & action steps to get there.

WHO IT'S FOR:
Properties not yet ready to commit to the full Accelerators listed below.

BONUS:
Investment credited toward your Virtual or Onsite Accelerator when you upgrade

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EMAIL BRYCE ROOT WITH QUESTIONS

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OUR PROMISE:
Complete revenue audit + 12-month step-by-step, content monetization roadmap, delivered virtually in 30 days
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​Complete revenue audit + hidden income analysis

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Typically uncovering high-6 to 7 figures in untapped income

12-month content revenue roadmap to acquire income + 2 video series buildouts
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Sponsorship optimization plan + 3 strategy sessions

GUARANTEE:
​If we can't identify at least $100,000 in untapped, annual net income for your property, your investment is fully refunded.
BUILD MY BLUEPRINT
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Get Your Questions Answered
Book a 20-minute Revenue Opportunity Call - no pitch, just your numbers.
BOOK YOUR ZOOM
EMAIL BRYCE ROOT WITH QUESTIONS

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OUR PROMISE:
Full-immersion audit, custom media empire blueprint, and real-time opportunity development on your turf.


Full-immersion onsite audit + custom media empire blueprint to expedite acquiring new income

Typically uncovering high-6 to 7 figures in untapped income


3–5 sponsorship packages + partner/sponsor content strategy
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12 monthly 1-on-1 sessions + long-term Root Group Marketing strategic partnership​

GUARANTEE:
​If we can't identify at least $100,000 in untapped, annual net income for your property, your investment is fully refunded minus travel expenses incurred.
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Get Your Questions Answered
Book a 20-minute Revenue Opportunity Call - no pitch, just your numbers.
BOOK YOUR ZOOM
EMAIL BRYCE ROOT WITH QUESTIONS

​OUR GUARANTEE
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WHO IS THIS FOR?
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TAKE ACTION, SPOTS ARE LIMITED!
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GET STARTED RIGHT NOW

FAQ'S
Q: How do you work with properties that already have a digital team?
A: We work alongside your existing team, not around them. Our blueprint integrates with their operating system - they execute, we architect. Most clients tell us their team does more in the 30 days after we deliver than they did in the previous six months, all with a renewed, creatively-ROI focused mindset.


Q: Do you work with someone specifically in most organizations?
A: We work alongside General Managers, CEO's, COO's, and CRO's while also fluently speaking the language of biz dev, marketing and social content teams. From video gear and editing to P&L's and sponsor packages, we're well-versed in it all. Our Founder, Bryce Root has actually been described as a Chief Commercial Officer who can even jump in to shoot and edit a docu-series. And when it comes to the team's athletes, Bryce is very comfortable and does work directly with pro athletes too and first started as a top U.S. pro cycling coach at the start of his sports career.

Q: What's the difference between Virtual and Onsite?
Virtual is a true deep dive into your organization while the Onsite gives us full immersion and personal access to key relationships and real-time opportunity development and we get to see the absolute full picture you have to work with.

Q: What if I'm not ready for the full program?
Start with our NEW Monetize 365 Accelerator Lite program. It will show you exactly what's possible and help you decide your next step. We even credit your Virtual and Onsite Accelerators with its purchase.

Q: Do you guarantee results?
Yes we do...if we can't find $100,000 in annual, net income, your investment gets refunded minus any travel expenses if you're in the Onsite Accelerator program.

RECENT AUDITS
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NOTHING TO LOSE OTHER THAN 6-FIGURES OF UNTAPPED INCOME

SCHEDULE A ZOOM NOW

GET STARTED NOW

​​Call (831) 824-4135 or email us and we'll start things rolling.
OTHER LINKS: VIDEOGRAPHY + DOCU-SERIES | RESOURCES | CASH+CAMERAS

What Our Clients Are Saying

"I own a fitness studio in San Francisco, which requires constant marketing. We used to market on an as-needed basis, not strategically, and our business wasn't as profitable as we knew it could be. I was looking for someone to help us establish a brand image/strategy that excited people to join. Bryce encouraged us get to know our clients more than on a surface-level before our first meeting, which has turned out to be the foundation for every business decision we've made since then. 

Bryce is methodical in his work -- giving us spreadsheets, handouts and homework. He's a great teacher in that he asked us questions (instead of lecturing) so we could arrive to the best marketing decisions on our own. Our sales are more than DOUBLE what they were this time last year, thanks to Bryce!! I could go on and on about everything I've learned from this invaluable experience. If you love working on your business and watching it grow, your time with Bryce will be worth every minute. It's exciting, thought-provoking and most importantly he helped us make a lot more money than we thought possible in such a short amount time!!!"

Shala M., Co-Owner - YuBalance Fitness Studio


View more reviews

Contact Us

(831) 824-4135

Location

By Appt. Only
180 7th Avenue #105
Santa Cruz, CA
​95062

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