SPORTS BUSINESS MARKETING + VIDEO CONTENT STRATEGY
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​WE CREATE AFFORDABLE
DOCU-CONTENT-FOCUSED
VIDEO CONTENT PROGRAMS
FOR
 SERIOUS ATHLETES,
BRANDS + SPORTS
ORGANIZATIONS
​To Expand Media + Income Channels
PLUS Leverage Larger Sponsorships
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LOOKS LIKE YOU MET GARY...

I love working with Gary and I'm grateful he has sent you my way. Here's a bit about what I do PLUS three easy ways to connect at the bottom of this page.

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Our Work


THE ROOT GROUP'S
​Classic Sports Business Reel

LATEST PROJECTS
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​Here's the Pilot Episode for the "Sports Jobs [near me]" series we created to showcase University of San Francisco's Sports Business Graduate Program's extensive alumni network that's positioned in the sports business industry, worldwide. With exclusive access to all the places people dream of working, this day-in-the-life series visits iconic locations in NorCal and SoCal...we think you'll like what you see...the next episode has the LA Memorial Coliseum as the backdrop!
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Created for a recent B2B startup in the golf space, this was filmed on location at Cinnabar Hills Golf Course in San Jose for an "edu-tainment" series that was developed specifically for golf course Pro Shop buyers and managers as well as CFO's to take in, as many courses struggle with getting their Pro Shops to climb the income channel rankings for their organization. This piece of content not only resonates and entertains, but it serves as content that can be part of a DM campaign to get on course's radars across North America.
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Imagine five pro soccer players forming a start up that is a pure game changer for all those aspiring footballers across the world. Enter PROVIEW Soccer Online Soccer Academy. With team members sprinkled across the globe, we incorporated a turnkey content system to capture footage from as far away as Australia and Mexico to create pillar content for their website and the many athletes and parents who were there to make sure this was legit since it seemed like a service to good to be true. While the ultimate plan was just about ready to be put in place, pillar content to welcome inquiring target customers was essential as step one. 
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WE'RE ON A MISSION FOR YOU...
In the end, all our programs help take the guessing game and headaches of trying to figure out how to pull off video consistently and do it yourself are gone. Let's get your video content machine fired up to work really hard for you.

GET STARTED NOW
​
​Call (831) 824-4135 or email us, or sign up below to zoom and we'll start things rolling.

What Our Clients Are Saying

"I own a fitness studio in San Francisco, which requires constant marketing. We used to market on an as-needed basis, not strategically, and our business wasn't as profitable as we knew it could be. I was looking for someone to help us establish a brand image/strategy that excited people to join. Bryce encouraged us get to know our clients more than on a surface-level before our first meeting, which has turned out to be the foundation for every business decision we've made since then. 

Bryce is methodical in his work -- giving us spreadsheets, handouts and homework. He's a great teacher in that he asked us questions (instead of lecturing) so we could arrive to the best marketing decisions on our own. Our sales are more than DOUBLE what they were this time last year, thanks to Bryce!! I could go on and on about everything I've learned from this invaluable experience. If you love working on your business and watching it grow, your time with Bryce will be worth every minute. It's exciting, thought-provoking and most importantly he helped us make a lot more money than we thought possible in such a short amount time!!!"

Shala M., Co-Owner - YuBalance Fitness Studio


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Contact Us

(831) 824-4135

Location

By Appt. Only
180 7th Avenue #105
Santa Cruz, CA
​95062

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Copyright 2025 Root Group Marketing LLC
  • HOME
  • REVENUE RADAR
  • Services
    • Accelerator
    • Accelerator Video Services >
      • Sports Biz Video Work
    • Fractional Creative Architect
  • Testimonials
  • cashandcameras
  • About
  • RESOURCES