11/10/25 UPDATE
The Nominations for the 16 Athletes + 16 Event Producers Are In + Currently Being Determined. They'll Be Announced 11/13/25.
The Cash + Cameras bracket isn't just a competition - it's a movement. Let's get the Greater Bay Area's athletes and event producers ready for 2026!
Our Founder, Bryce Root always has an annual campaign to give back, let's go!
We're proving that passion deserves profit, that grit deserves guaranteed income, and that one injury shouldn't end a career, and you don't need to be podium-dependent or work a full time job to be an athlete or produce an event you pour your heart into each year.
16 dedicated alternative sport athletes and the 16 events will compete in what equates to 32 chances to grab an opportunity of a lifetime.
Year round monetization is possible.
Valued at well over $20K, this opportunity will have some hidden bonuses for the winner...what are you waiting for?
From gravity-dependent to financially independent.
The stakes are high, Root Group Marketing along with our videographer partners (Leveraged Digital Studio + GM Films) will be gifting a cumulative, 100% free service package valued at over $20,000 to provide not only a docu-style video series, but the video-based content blueprint that orchestrates multiple income streams for your operation. Creating content-based assets opens up the possibility to create year-round income and expand traditional advertising and sponsorship sources.
From NIL athletes to ultra marathons and USL soccer teams, we're here to help you fast track your 2026 business goals and overall vision for what you want to accomplish.
"It kills me to hear and see athletes + events take on their mission the way it has always been done for decades. The world of content monetization may be scary, but it doesn't need to be. We'll help you impact your income statement in 2026, we may even have a few surprises for all our entrants."
- Bryce Root -
-Athlete Advocate + Founder, Root Group Marketing-
From NIL athletes to ultra marathons and USL soccer teams, we're here to help you fast track your 2026 business goals and overall vision for what you want to accomplish.
"It kills me to hear and see athletes + events take on their mission the way it has always been done for decades. The world of content monetization may be scary, but it doesn't need to be. We'll help you impact your income statement in 2026, we may even have a few surprises for all our entrants."
- Bryce Root -
-Athlete Advocate + Founder, Root Group Marketing-
HOW IT WORKS
(All Voting Will Take Place on this Website)
11/7/25 @ 5:00 PM
Entries/Nominations close
11/13/25
Meet the bracket: 16 athletes/16 events.
11/13/25 - 12/2/25
The 16 athletes/16 events are evaluated by Root Group Marketing for monetizable opportunity to determine Quarterfinal 8 on each side of the bracket. An additional requirement is that to make the Quarterfinals, you'll need to opt into our being able to use your name, image and likeness in content moving forward during the Cash + Cameras campaign. If you decide not to participate, the next selection from the pool of 16 will take your place.
12/3/25
Quarterfinals 8 announced 1v1 + 1v1 on each side
12/3/25 - 12/9/25 @ 10pm
Bryce Root reviews Quarterfinalists' financial monetization opportunity VS. similar athletes and events already monetizing their content throughout the U.S. to determine the Semifinalists with the largest opportunity in their sport or category.
12/11/25
Semifinalist Announced: 1v1 on each side
12/11/25 - 12/16/25 at 10pm
Bryce Root will be reviewing the Semifinalists' 10-Year Longevity financial projection with those determined to have the highest 10-year projection figures moving on to be a Finalist.
12/18/25
Finalists Announced: Final Athlete v. Final Event
12/18/25 - 12/29/25 @ 5:00 PM
Bryce Root will be placing each Finalist in front of up to 10 virtual sponsor partners to determine the cumulative, annual financial opportunity each Finalist could be securing given what we've determined to be possible as part of their content marketing stack.
1/7/26 @ 12:00 PM
Winner announced
11/7/25 @ 5:00 PM
Entries/Nominations close
11/13/25
Meet the bracket: 16 athletes/16 events.
11/13/25 - 12/2/25
The 16 athletes/16 events are evaluated by Root Group Marketing for monetizable opportunity to determine Quarterfinal 8 on each side of the bracket. An additional requirement is that to make the Quarterfinals, you'll need to opt into our being able to use your name, image and likeness in content moving forward during the Cash + Cameras campaign. If you decide not to participate, the next selection from the pool of 16 will take your place.
12/3/25
Quarterfinals 8 announced 1v1 + 1v1 on each side
12/3/25 - 12/9/25 @ 10pm
Bryce Root reviews Quarterfinalists' financial monetization opportunity VS. similar athletes and events already monetizing their content throughout the U.S. to determine the Semifinalists with the largest opportunity in their sport or category.
12/11/25
Semifinalist Announced: 1v1 on each side
12/11/25 - 12/16/25 at 10pm
Bryce Root will be reviewing the Semifinalists' 10-Year Longevity financial projection with those determined to have the highest 10-year projection figures moving on to be a Finalist.
12/18/25
Finalists Announced: Final Athlete v. Final Event
12/18/25 - 12/29/25 @ 5:00 PM
Bryce Root will be placing each Finalist in front of up to 10 virtual sponsor partners to determine the cumulative, annual financial opportunity each Finalist could be securing given what we've determined to be possible as part of their content marketing stack.
1/7/26 @ 12:00 PM
Winner announced
THE WINNER GETS...
The very lucky bracket winner will be gifted a handsome package of services made up of two primary phases.
FIRST, the winner will be gifted a complimentary onsite 30-Day Sports Content Revenue Accelerator audit and blueprint valued at an estimated $12,500 for athletes and $25,500 for event producers due to the complexity typically found within these types of operations.
FIRST, the winner will be gifted a complimentary onsite 30-Day Sports Content Revenue Accelerator audit and blueprint valued at an estimated $12,500 for athletes and $25,500 for event producers due to the complexity typically found within these types of operations.
AND SECOND, a complimentary docu-series or video series that's based upon what's strategically crafted within the Content Revenue Accelerator that Bryce Root and The Root Group Marketing team. The format, number of episodes, concept, storyline and all the intricacies of the series will be dependent on the blueprint that's developed, but will have two of Root Group Marketing's go-to SF Bay Area videographers and editors, GM Films and Leveraged Digital Studio, shooting and editing while Bryce Root himself will be "on set" as Producer of your newest content asset. Let's say this ends up being a Trailer for the series, along with it being a special 3-part docu-series, that in itself will be valued at over $17,500 as a starting figure. So you have an idea of what we're looking at here.
In the end, you as the winner will be gifted an opportunity of a lifetime, because now, you will have a complete blueprint as well as a family of assets that sponsors and partners can be plugged into, substantially boosting your 2026 income streams.