SPORTS BUSINESS MARKETING + VIDEO CONTENT STRATEGY
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The Sports Content Economy Isn't Waiting For You, If You Have 2 Hours/Month, We Can Make It All Magically Happen For You
FAST TRACK WITH A ZOOM

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WANT TO MAKE VIDEO + ITS INCOME OPPORTUNITIES HAPPEN WITHOUT THE HEADACHES?

Picturing having a legitimate asset family that advertisers/sponsors will embrace without your having to hire all sorts of social media consultants, videographers and content contractors? As a sports business organization, athlete or venue, visibility within your industry is essential to maintain your competitive advantage. We understand that while time is money and also of the essence, you may think there just isn't enough of it in a day to make video content happen.

There are two essential ingredients, the strategically-orchestrated 1) Playbook or content plan, and of course 2) Pillar content that comes in many forms, but series, shows and podcasts are primary examples, that are crafted to expedite accomplishing business goals without viewers actually knowing it.

What if we told you that in about two hours/month, securing your own docu-content series, video series or show is 100% possible. 

From your video series name, concept and branding to shooting, editing and distributing, we have you covered...including the product placement of your business initiatives to really make your video content work hard for you and provide that coveted ROI and possibly your own brand deals if that's your focus.

At this point, serious money is likely being left on the table, chat with our Founder, Bryce Root to see how you can painlessly jump go grab it
FAST TRACK WITH A ZOOM

OPTIONS FOR EVERY BUDGET + LOCATION

Every Video Content Playbook's pricing scales with the complexity of your organization, but every level will receive a custom video content plan that details out, organizes and orchestrates the dynamics of your content program and video series to serve the specific dynamics of your operation. The crafty name of your series, Netflix-worthy brand aligned thumbnails, the extensive synchronization of all it's parts and a ton of bells and whistles will always be part of what you get for your investment.

Athlete or sports business pro always traveling...many of our clients are busy traveling the world, and that's why this is perfect for those on the go and getting busier by the day. All the dynamics of you and your organization will all be infused into your video content plan. We've even had multiple core team members headquartered in several different countries.

We have videographers and editors sprinkled throughout the world so whether you capture it, or we do, we have you covered when it comes time to create your content!

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​STEP ONE
​
IN-DEPTH CORE TEAM INTERVIEW: ZOOM OR IN-PERSON (SF BAY AREA)
(1.5 - 2 Hours)


OVERVIEW
Get ready, we'll have an extensive set of questions for you, ranging from short and long-term business goals, objectives, milestones and initiatives to which platforms are used for current content and where you're headed with business development campaigns.

While we'll have a checklist of inquiries, we'll also be doing a whole lot of listening in order to grasp precisely where there's genuine opportunity and how all the puzzle pieces can synchronize within your organization.

PLUS, on the backend, we'll analyze your entire online presence + everything associated with it, from fan clubs to individual athletes and staff LinkedIn profiles.


STEP TWO
WE CONSTRUCT YOUR 6-FIGURE VIDEO CONTENT PLAYBOOK
(2-3 Weeks)


We buckle down and craft your entire program over 2-3 weeks’ time.

Here's an OVERVIEW of what this entails.

The UNVEILING: Whether it’s driving ticket sales, e-commerce, or just pure sponsorship revenue, we’ll have you covered with an extensive overview of the logistics, mechanics, concepts and timelines to make everything happen.

Provided in a menu format, you choose what looks good for getting your content cash flow fired up!

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​YOU'LL HAVE IMPLEMENTATION OPTIONS
CHOOSE YOUR PATH

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We Implement
You hire us on retainer (6 month programs)
​2025 Video Content Packages
"Home of the Affordable Docu-Series"
​
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We Refer
We connect you to our trusted, local partner(s), but you hold monthly “stay-on-track” strategy sessions with us, while we stay synced with our strategic partners behind the scenes

✅ 
You Execute
 Monthly “stay-on-track” strategy sessions with us
FAST TRACK WITH A ZOOM

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We typically unlock multiple 6-figures for our clients, so in order for our process to take place efficiently and effectively, it involves some work. In no time at all, you'll quickly see what you're leaving on the table and how to go get it.
Investment Ranges
Athletes
: $2,500 - $5,000 
(Payment Plans Available)

Venues + Sports Organizations: $7,500 - $20,000+

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WE'RE ON A MISSION FOR YOU

In the end, all our programs help take the guessing game and headaches of trying to figure out how to pull off video consistently and do it yourself are gone. It's taken off your plate with the goal of having you spend 1 - 2 hours a month with Bryce for video shoots, the rest will magically happen.

GET STARTED NOW

FAST TRACK WITH A ZOOM
​​Call (831) 824-4135 or email us and we'll start things rolling.

What Our Clients Are Saying

"I own a fitness studio in San Francisco, which requires constant marketing. We used to market on an as-needed basis, not strategically, and our business wasn't as profitable as we knew it could be. I was looking for someone to help us establish a brand image/strategy that excited people to join. Bryce encouraged us get to know our clients more than on a surface-level before our first meeting, which has turned out to be the foundation for every business decision we've made since then. 

Bryce is methodical in his work -- giving us spreadsheets, handouts and homework. He's a great teacher in that he asked us questions (instead of lecturing) so we could arrive to the best marketing decisions on our own. Our sales are more than DOUBLE what they were this time last year, thanks to Bryce!! I could go on and on about everything I've learned from this invaluable experience. If you love working on your business and watching it grow, your time with Bryce will be worth every minute. It's exciting, thought-provoking and most importantly he helped us make a lot more money than we thought possible in such a short amount time!!!"

Shala M., Co-Owner - YuBalance Fitness Studio


View more reviews

Contact Us

(831) 824-4135

Location

By Appt. Only
180 7th Avenue #105
Santa Cruz, CA
​95062

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Disclaimer
Copyright 2025 Root Group Marketing LLC
  • HOME
  • REVENUE RADAR
  • Services
    • Accelerator
    • Accelerator Video Services >
      • Sports Biz Video Work
    • Fractional Creative Architect
  • 6 FIGS
  • Testimonials
  • cashandcameras
  • ATHLETE ADVOCATE
  • About